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View Full Version : Price discounts Vs another promotion for China Tea


trackerm
01-31-2005, 04:12 AM
In another thread there was mention of dropping prices to get more business.

Specifically China Tea was considering it.
My comment was off topic to that thread so I thought it would be appropriate to put it in a new thread.

these are just my thoughts...

The basic point is not to discount your core products. Fast Food chains do this very well by appearing to give you a discount but are really just discounting the coke or fries, not the Big Mac or the Chicken in KFC.

The point then is What sort of things can you 'discount'?

China Tea has a wonderful website that sells many goods including homewears andd boxes of tea bags.

My suggestion is:

A free Gift with every purchase this week / month only!

Find something to give away that is useful, beautiful, attractive to your clients and you can get very cheaply. For China Tea it could be, for example, a tea sample. chuck in a couple of tea bags that you normally sell by the box.
Then you have the good promo, they buy a vase etc and they think you are giving something for free but really you are 'cross product marketing'. If they like the tea they may buy some on your site!


You are not discounting the Vase. They had to pay full price. If they later buy a box of tea they pay full price.

Mark

China Tea
01-31-2005, 04:18 AM
Thanks, Mark.

That's a wonderful idea. That's why I need a scrolling marquee. I just started a free with a purchase thing and if you go to my website, you will find that I did start on that already.

I am planning to install a scrolling marquee for that purpose.

China Tea

trackerm
01-31-2005, 04:24 AM
LOL Great minds think alike!

Well done :) I like it.

DSL Guy
01-31-2005, 04:27 AM
Go Girl :!: :!: :!:

Sounds like your really sowing for a good harvest soon.

China Tea
01-31-2005, 04:32 AM
Hello DSL Guy,

Just following your lead. By the way, I started that blog . . .but I am embarrassed to show it to anyone from this forum because of my constraints. . . if you know what I mean . . . :oops:

China Tea

DSL Guy
01-31-2005, 04:53 AM
I remember thinking how great it would be to have a business online. How nice, simple and easy it would be. That was my first mistake. It's been a long hard bumpy ride with a lot of late nights, a couple pots of coffee, a half pack of cigarettes and this computer keyboard and monitor.

It's an honor to hear you say that you are following my lead. Please just don't repeat my mistakes like when I got dslexperts banned from google for too many submissions. I know you won't. Other mistakes include not researching keywords like I should have in the beginning. If I had done my homework like I should have, I might be a little farther down the road than I am today. Or trying to target so many keywords that they would cancel out themselves.

Really I'm putting my mistakes here for everybody to see so no one else repeats them as well as you.
You really have to love this stuff to keep going. I guess I just love it. :)