Apps are becoming a necessity for businesses and enterprises with many people turning to smartphones and tablets to conduct their daily affairs and transactions. However, create an app is not sufficient. Users today are smart and will not invest in an app that they are not attracted to or consider useful. Marketing an app is also essential as apps need to be made visible and should be noticed by the target users to be successful. Thus, it is crucial for a business also to hire an app creator to create successfully app, and market it, get feedback about it from the users and garner enough popularity to make it financially feasible.